ADVETORIAL
FASHION & BEAUTY
Italian brand orders liquidation of inventory from a company in the luxury fashion and handbag sector — Chanel bags are now available with up to 45% off as an emergency clearance measure.
Last Tuesday, the National Treasury Attorney’s Office determined that the inventory of the company L'Étienne — which has accumulated tax and labor debts reaching millions — must be placed under liquidation. The revenue generated will help cover the cost of the debts that resulted in losses to public funds.
By Michael Anderson, CNN – New York
April 9, 2026 · Updated today
Since the early 2000s in the United States, the French luxury handbag manufacturer L'Étienne entered the homes of upper-class Americans with top-of-the-line products and internationally recognized production quality.
Operating independently in a broad import market for this type of merchandise, the company, which had its own manufacturing of luxury products, stood out in the high-end market and had its products promoted by celebrities, appearing in widely circulated upper-class magazines and on various television programs in the United States.
The factory produced for the United States and other North American markets — Photo: Reproduction/institutional archive.
Undisputed beauty and quality kept the company from declining during the recent years of crisis, mainly caused by the pandemic. The company, which chose to maintain its payroll amid the restrictions in 2020, accumulated incalculable debts that prevented its recovery over the past two years.
History
L'Étienne was a solution brought to the United States during the final term of President Bill Clinton, when it obtained tax exemptions to establish itself in the southern region of the country and create jobs for hundreds of Americans.
The company quickly gained ground in the market amid high-priced imported products. Its Chanel bags with handcrafted details have always drawn attention for their beauty and refinement.
Photo: Reproduction/institutional archive.
In 2010, the factory already had a colossal volume of bags in its inventory that supplied the domestic market and the shelves of neighboring countries such as Canada and Mexico.
From Last Breath to Bankruptcy
After reaching its peak in mid-2015, the factory went through difficult times due to the economic crisis affecting the entire country.
After a brief recovery in 2018 and 2019, the company had to keep its doors closed in 2020, but chose to retain its employees and keep payroll up to date, hoping for a quick end to the global epidemic.
Photo: Reproduction/institutional archive.
Like thousands of businesses across the country, L'Étienne accumulated debt and filed for bankruptcy in 2021, when it became involved in a legal dispute with employees seeking their labor rights.
The debt was estimated at $2.2 million.
Court Order
Following the court order, a liquidation process was initiated to settle labor debts and part of L'Étienne’s fiscal and tax liabilities. The company then decided to offer its products online in order to clear the remaining inventory.
The 2.55 Classic Flap Bag, Chanel’s most iconic model, once cost over $100. But in recent days, its price has dropped significantly — now available for as low as $59.90 depending on the selected offer.
However, due to the urgency of settling its debts amid high interest and late fees, in order to avoid penalties for delayed payments, in a desperate move, the company L'Étienne further reduced prices to clear inventory as quickly as possible.
Classic Flap Bag Campaign — Photo: VOGUE Magazine
In consultation with Official Website, we observed that at this moment it is still possible to acquire the iconic Chanel 2.55 bag at an exclusive promotional price on Mayson Luxury for only $59.90, with flexible payment options available at checkout, and without a doubt, the company is sparing no effort in order to reach its goals.
The news was published this Tuesday, April 9, and we hope our readers are able to see it in time to still take advantage of this incredible clearance.
Below we provide the link to the Official Website, click and find out if there are still coupons available for purchase. if your interest is to buy the most desired bag in the world at an extraordinary price, we recommend that you confirm your purchase today, before the stock runs out.
How do I purchase?
Our team reached out to Mayson Luxury, the company responsible for the promotional coupons tied to this inventory clearance, to better understand the purchasing process and how customers can take advantage of this opportunity.
In response, the company informed us that the products are experiencing extremely high demand and the inventory, which once seemed endless, is now down to its final units. In addition, the products are not being sold in physical stores, only through the official website. (click here to access).
Finally, the company informed us that the coupons are only valid for specific Chanel products and that they are generally the brand’s most sought-after items, favored by its highly discerning audience.
They also warned us that the current coupon offer is only available for the next 24 hours and that they cannot guarantee price stability or product availability in the coming days.
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